Here at LBB, marketing revolves around understanding people and fostering awareness of how our products can enhance their daily lives. We’re on the hunt for an experienced and adaptable digital marketing specialist who is passionate about achieving this and more. As a vital member of our team, you will take charge of planning, executing, and refining our digital campaigns to perfection. From analyzing online consumer behavior to collaborating with our creative team on impactful campaigns, your expertise will play a pivotal role in boosting our site traffic and accelerating sales. If you have experience in the retail industry, it's a definite plus. Moreover, if you excel in managing email campaigns and conducting in-depth sales-related research and writing, we want to hear from you!
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This role aims to establish positioning, identify target audiences, and develop marketing plans across diverse channels and segments. It involves leading the execution of marketing initiatives, analyzing customer insights, and maintaining analytics reporting to extract key insights for future campaign development.

1. Formulate strategies to establish a lasting digital connection with consumers.
2. Supervise campaign performance, track daily metrics, and seek efficiency improvements.
3. Manage budgets and campaigns across all digital channels.
4. Ensure successful planning, execution, and optimization for paid channels.
5. Evaluate digital marketing efforts using analytics tools and provide accurate reports to demonstrate ROI.
6. Collaborate with the Art Director to develop content plans and create engaging content for social media, including innovative approaches to attract new consumers.
7. Develop and manage social influencer programs and affiliate marketing programs.
8. Prepare and distribute online newsletters and promotional emails through various channels.
9. Provide creative ideas for content marketing and update the website.
10. Stay updated on online marketing trends and incorporate them into strategies to keep them current.

1. Proven success in developing digital marketing plans and campaigns
2. Excellent written and verbal communication skills
3. Strong project management, multitasking, and decision making skills
4. Experience with marketing automation and CRM tools
   

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If that sounds like you, send your resume to work@lbbjkt.com with the subject “VACANCY - Digital Marketing Spc - Your Name".